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Head - New Segments & Propositions - The Bank of Punjab (BOP)

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Job Detail

  • Location:
    Lahore, Punjab, Pakistan
  • Company:
  • Type:
    Full Time/Permanent
  • Shift:
    First Shift (Day)
  • Career Level:
    Experienced Professional
  • Positions:
    1
  • Experience:
    3 Year
  • Gender:
    No Preference
  • Degree:
    Bachelors
  • Date Posted:
    Feb 09, 2024

Job Description

Grade: VP/SVP-I

Location: Lahore

Job Summary / Major Responsibilities

  • Reporting to the Head of Customer, Head New Segments & Propositions will be responsible for driving complete customer value proposition and segment strategy for new segments of BOP including BOP Naaz as well as launching other new customer propositions. This includes transforming customer journeys and initiating projects based on local and international com-scan
  • Work closely with CLM, Digital, Call Centre, and Branch Banking to drive segment growth
  • Identify opportunities to drive incremental revenue from existing customers
  • Devising campaigns & organizing experiential events for existing & potential new customers 
  • Responsible for the management and growth of the new segments & propositions
  • Work closely with product owners to deliver market leading propositions

Eligibility Criteria

Qualification: Minimum Bachelor’s Degree from HEC recognized University/ Foreign University. Preference shall be given to Master Degree holders.

Age: Up to 55 Years as of February 10, 2024.

Experience: Minimum 08 Years of Banking/Non-Banking experience.

Important Note:

a) Only shortlisted candidates shall be called for interview. No TA/DA will be admissible.

b) The Bank of Punjab reserves the right to accept or reject any application(s) without assigning any reason(s) thereof.

c) The Bank is an equal opportunity employer. Females, minorities and PWDs and Transgender are encouraged to apply.

d) The above position(s) carry market based competitive remuneration.

e) Individuals fulfilling the above mentioned criteria are encouraged to apply online through BOP career portal bop.rozee.pk latest by February 10, 2024.

Benefits

Skills Required

Company Overview


The Bank of Punjab was established in 1989 under The Bank of Punjab Act, 1989 passed by Provincial Assembly of the Punjab, as a non-scheduled Commercial Bank with majority shareholding of Government of the Punjab. The Bank earned the status of a sche... Read More

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